PLAVE’s ‘PLBBUU’ Sets New Album Sales Record for Group

The virtual idol group PLAVE has once again proven their immense popularity by setting a new personal album sales record. On November 16, 2025, the Hanteo Chart reported that PLAVE’s second single album, ‘PLBBUU’, sold an astounding 1,095,600 copies in its first week of release. The album, which dropped on November 10, 2025, has quickly cemented the group’s position as a powerhouse in the K-pop industry.

A New Personal Best and Historical Achievement

This latest achievement marks a significant milestone for the K-pop group managed by VLAST. The sales figure for ‘PLBBUU’ not only represents a new personal best but also demonstrates their explosive growth since their debut, which saw first-week sales of just 27,000 copies. The success of this virtual idol group is a testament to their growing influence. Historically, ‘PLBBUU’ has achieved the second-highest first-week sales for a boy group single album, surpassed only by global superstars BTS and their single ‘Butter’. This places PLAVE in an elite category of artists, challenging the boundaries of what a virtual group can accomplish.

Building on Previous Success

PLAVE is no stranger to million-selling albums. Their third mini-album, ‘Caligo Pt.1’, was their first project to exceed the one million mark in first-week sales, a groundbreaking feat for any boy group and a first for a virtual idol. The continued success with ‘PLBBUU’ shows a consistent and rapidly growing fanbase, solidifying the group’s powerful standing in the competitive music market. This consistent album sales record highlights their dedicated and expanding global following.

Global Chart Dominance and Growing Influence

The album’s title track, ‘BBUU!’, has also seen remarkable success on a global scale. Immediately following its release, the song soared to the top of iTunes charts in seven different countries, including Thailand, Taiwan, Indonesia, and Peru. This international acclaim, combined with their domestic sales power, showcases PLAVE’s widespread appeal. Their recent sold-out concert at the prestigious Gocheok Dome further underscores the massive and dedicated support they command, proving that PLAVE’s success is reshaping perceptions of virtual artists in K-Pop.

The Future of the Virtual Idol Group PLAVE

Beyond music, PLAVE is expanding its brand through strategic collaborations, including a recent partnership with Sanrio Characters. This move indicates a broader strategy to engage with fans and cement their cultural relevance. As this virtual idol group continues to shatter records and capture the hearts of fans worldwide, they are not just participating in the K-pop scene—they are actively redefining it.

This brief was automatically generated from official updates. For in-depth coverage, visit our Trends section.