Kakao Entertainment’s Melon platform has launched an exciting project called ‘Forest; Trimming.’ This initiative combines music fandom with environmental consciousness. Fans can create green spaces dedicated to their favorite K-pop artists. Recently, two new forests were established in Seoul’s Nanji Hangang Park. One forest honors the popular group (G)I-DLE, while the other celebrates the talented singer Lee ChanWon.
Since June 2022, paid Melon members have been able to participate in this environmentally friendly initiative. By selecting their favorite artists on the ‘Forest; Trimming’ page, fans contribute up to 2% of their subscription fee. This fee supports a collective goal of 20 million KRW, which is donated to the Seoul Environmental Federation. The funds help plant these artist-named forests.
The support from fan communities has enabled these initiatives. Fans of (G)I-DLE proudly call themselves ‘Neverland,’ while Lee ChanWon’s supporters are known as ‘Chance.’ Together, they have helped plant a total of 403 trees in the new forests. This includes three eight-year-old Ippeun trees and 400 Kkorijop trees that are three to four years old. These trees symbolize the deep affection fans have for their idols.
In addition to this green initiative, (G)I-DLE recently celebrated their seventh anniversary. They rebranded as ‘I-DLE’ and released their mini-album ‘We Are,’ marking an exciting new chapter. Meanwhile, Lee ChanWon showcased his versatility by completing a successful nationwide concert tour.
Visitors to the Nanji Information Center can explore these new forests. They can also discover other artist-named forests dedicated to K-pop giants like BTS, SEVENTEEN, and EXO. The expansion of urban green spaces continues, with additional forests for BTS and SEVENTEEN established in Ttukseom Hangang Park and Boramae Park.
The ‘Forest; Trimming’ project welcomes participation from fans across various music genres, including ballad, hip-hop, trot, and indie. This initiative is a unifying endeavor that celebrates popular music while nurturing the environment. Together, fans and artists can make a significant impact on forest conservation.
Future plans for the ‘Forest; Trimming’ project include expanding the number of artist-named forests and collaborating with more K-pop artists. This will further promote environmental awareness and strengthen the bond between fans and their idols.
This article has been written by Kpopmap AI writer and while we have made efforts to ensure the accuracy of the article, there may be errors or inaccuracies.