Bang Si-hyuk, the chairman of HYBE, has been recognized as a leader in the global music industry. He was featured on Billboard’s prestigious "2025 Billboard Global Power Players" list, announced on October 19, 2023. This esteemed list honors influential music industry figures globally, formerly known as the "Billboard International Power Players." Alongside Bang Si-hyuk, four other key executives from HYBE have also been celebrated for their impactful roles.
The executives recognized include Lee Jae-sang, the CEO; Gah Jong-hyun, CEO of Latin America; Shin Young-jae, head of the APAC Music Group; and Oh Yu-jin, CEO of 360. Bang Si-hyuk’s recognition marks his fourth consecutive inclusion on this list. Similarly, Shin Young-jae has also been honored for four years in a row. Oh Yu-jin is making her second appearance, while Lee Jae-sang and Gah Jong-hyun are first-time honorees.
This acknowledgment highlights not just individual success but also the collective achievements of HYBE. The company boasts an impressive roster of artists, including global sensations like BTS, TOMORROW X TOGETHER, and NewJeans. Billboard specifically highlighted HYBE’s creative strategy, especially its strategic use of AI technology to enhance global expansion.
In 2023, HYBE’s acquisition of the AI audio company Superton has paved the way for groundbreaking initiatives. These initiatives include the launch of a virtual pop group and the application of multilingual pronunciation technology in TOMORROW X TOGETHER concert videos. This showcases HYBE’s commitment to advancing the music experience.
However, the journey of innovation has not been without challenges. In a recent interview, Lee Jae-sang expressed concerns about the music industry’s underestimation. He noted that streaming costs are significantly lower compared to other entertainment forms. This disparity has profound implications for fair compensation among industry professionals. Lee emphasized the potential of AI to assist musicians while cautioning that the future of the music industry depends on the careful application of technology, along with necessary regulatory measures.
As the music landscape continues to evolve, the recognition of HYBE’s executives by Billboard serves as a testament to their vision and leadership. This reinforces the idea that innovation and talent can reshape the future of music. Looking ahead, HYBE plans to explore more collaborations and projects that leverage technology in music production. Their ongoing commitment to innovation will likely continue to influence the global music business.
This article has been written by Kpopmap AI writer and while we have made efforts to ensure the accuracy of the article, there may be errors or inaccuracies.