K-Pop legends SUPER JUNIOR grace the cover of “HIT!Magazine’s” 27th edition, celebrating an extraordinary 20-year journey that helped shape the global rise of Korean pop culture. The special commemorative issue — now available for pre-order and shipping starting July 8 — offers an exclusive and heartfelt tribute to one of the most legendary groups of K-Pop’s 2nd generation.
Known for its thoughtful and in-depth approach to South Korean culture, “HIT!Magazine” delivers both print and digital content spanning K-Pop, K-dramas, fashion, tourism, and lifestyle. In this landmark edition, the spotlight falls on SUPER JUNIOR’s enduring legacy and the powerful E.L.F that have stood by them for two decades.
“For us at HIT!, it was an incredibly emotional moment to be chosen for SUPER JUNIOR’s 20th anniversary cover,” said Editor-in-Chief Carol Steinert. “They are one of the most historic groups of the Hallyu wave, and being able to celebrate this moment with SM and E.L.F fills us with pride.”
Editorial Coordinator Virginia Oliveira emphasized the team’s devotion: “We poured our heart into every detail — from research to design — to deliver stories that reflect SUPER JUNIOR’s impact and our shared passion with fans.”
The issue features an exclusive interview with SUPER JUNIOR, a two-decade retrospective of their career, and deep dives into the group’s versatility, subunits, and global influence. Fans can also explore powerful cultural features such as:
– HIT!Politics – K-Pop idols and their civil rights to political expression
– HIT!Queer – A critical look at queerbaiting in Korean entertainment
– HIT!Diary – The emotional toll of negativity in fandom culture
– HIT!Review – A deep dive into LISA’s new project “Alter Ego”
– Interview with BIBI and other fresh K-culture content
Each copy comes with a collectible postcard and a folded limited-edition poster — a must-have for longtime E.L.F and K-Pop collectors alike.