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SEVENTEEN has dropped a stunning new music video for “Bad Influence (Prod. by Pharrell Williams),” featured on their fifth full-length album. The video, released on the 11th via their official SNS and HYBE Labels YouTube channel, captivates viewers with its artistic blend of everyday objects and sleek modern aesthetics.
Items like analog TVs, reel tapes, and used tires are strategically placed in a minimalist setting, transforming the scenes into captivating works of art. This unique visual approach, combined with the group’s signature style, creates a truly sensational experience.
The members of SEVENTEEN also shine in the video, showcasing their impeccable visuals and fashion sense. Donning chic black leather coats and sunglasses, they exude a cool, sophisticated vibe. Their fluid movements, illuminated by dynamic flashing lights, further enhance the video’s dreamy and ethereal atmosphere.
Adding to the video’s allure are the custom-designed jackets worn by the members, a special collaboration between SEVENTEEN and the fashion brand sacai. These unique pieces were co-designed by the members themselves and are currently being auctioned for charity on JOOPITER, Pharrell Williams’ global commerce platform. All proceeds from the auction will be donated to UNESCO, where SEVENTEEN serves as a youth goodwill ambassador.
“Bad Influence (Prod. by Pharrell Williams)” is an upbeat track featuring an engaging uptempo drum beat and a strong 808 drum bass. The song was written, composed, and produced by the acclaimed artist and producer Pharrell Williams. Since its release, it has quickly climbed the charts, securing high positions on major domestic music platforms like Melon’s “Top 100” and also charting on “Worldwide iTunes Song,” demonstrating its global appeal.
Meanwhile, their title track, “Thunder (THUNDER),” continues its impressive run, having achieved six music show wins, including a recent victory on MBC M’s “Show! Champion.” Their fifth full-length album has also set a new record for the highest first-week sales among K-pop albums released this year. The album topped domestic charts and secured the second spot on the prestigious US Billboard 200.
English (US) · 