Min HeeJin Launches New Agency OK Records, Starts Auditions

On December 03, 2025, Min HeeJin, the renowned producer and former CEO of ADOR, officially launched activities for her new agency, OK Records, by opening applications for a K-pop audition. This move marks a new chapter for Min HeeJin, signaling her return to the industry following a high-profile public dispute with HYBE.

The Launch of OK Records and First K-pop Audition

Min HeeJin established her new company, OK Records, in October 2025, registering herself as an internal director. The agency is located in the Sinsa-dong area of Gangnam-gu, Seoul. On December 3, 2025, the new Min HeeJin agency began its first official business move by announcing a talent search. The company has started accepting applications for visiting auditions to be held at various training academies. These auditions are scheduled to begin at several famous dance studios within the week, marking a swift start for the fledgling label. This new K-pop audition is seen as Min HeeJin’s first step in creating a new artist lineup under her distinct creative vision.

Audition Eligibility and Process

The OK Records K-pop audition is open to a wide range of aspiring artists. The eligibility criteria specify individuals born between 2006 and 2011, with no restrictions on nationality or gender. This broadens the potential talent pool for the new agency. Applicants are required to be students currently enrolled in a studio or academy. The available categories for the audition are Vocal, Dance, and Rap, covering the core skills required for K-pop idols. This structured approach suggests OK Records is targeting trainees who already possess a foundational level of skill.

Ongoing Legal Battles and the Future of NewJeans

Min HeeJin’s new venture begins while she is still entangled in legal proceedings. She recently attended the third hearing for her lawsuits against HYBE, which concern the termination of her shareholder agreement and a put option claim. This context underscores the bold nature of her decision to launch OK Records. Meanwhile, the future of the group she famously produced, NewJeans, remains a topic of keen interest. It has been reported that all five members of NewJeans have expressed their intention to return to their agency, ADOR. This development separates Min HeeJin’s new path from the group she helped propel to global stardom, setting the stage for a completely new creative journey with OK Records.

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