1 month ago
28
On October 7, G-Dragon, the iconic leader of BIGBANG, made a spectacular return to the K-Pop scene. After a break of seven years and four months, he released his latest single ‘PO￦ER’. This song quickly dominated various music charts, marking a monumental comeback for this beloved K-Pop artist. His return has stirred excitement within the K-Pop industry, prompting a whirlwind of activities, including a world tour, media exhibitions, and appearances on popular entertainment shows. G-Dragon’s influence in the Korean music industry is undeniable, reinforcing his status as the irreplaceable king of K-Pop.
In a recent big data analysis by the Korea Corporate Reputation Research Institute, G-Dragon ranked first in idol personal brand reputation in May 2025. He maintained this top position for three consecutive months since March. This accolade reflects his enduring popularity and strong public image. His influence extends beyond music charts into the advertising sector. He has been appointed as the face of Hana Financial Group and launched a campaign featuring a large LED screen in Las Vegas.
G-Dragon is not just a music sensation; he also shines as a creative director. He recently participated in the global project ‘One Spirit, One Team’. This project showcased his unique artistic vision that captivates fans worldwide. His successful collaborations, like being the exclusive model for The Venti coffee franchise, have significantly boosted brand image. A campaign video associated with this collaboration garnered over 10 million views within a week.
G-Dragon’s entrepreneurial spirit shines through his partnership with Buruguru. Their ‘PEACEMINUSONE Highball’ product sold out an astounding 880,000 cans within just three days. This set a record for the fastest-selling alcoholic product in CU’s history. Following this success, he launched the ‘PEACEMINUSONE Red Highball’ to commemorate the first Aerospace Day. This limited product generated excitement among fans and consumers alike.
Currently, G-Dragon is on his third world tour, aptly named ‘G-Dragon 2025 WORLD TOUR’. The tour has been met with overwhelming enthusiasm, with sold-out shows in major venues, including the Tokyo Dome and Osaka’s Kyocera Dome. Upcoming performances in Macau and other Asian cities are highly anticipated. Fans expect the same exhilarating energy that has defined his career.
To further cement his global presence, G-Dragon is set to participate in the ‘K-STAR SPARK IN VIETNAM 2025’ concert. This event underscores his immense popularity and the excitement surrounding his appearances across the globe. With his unparalleled talent and charisma, G-Dragon continues to captivate audiences and inspire the next generation of artists in the ever-evolving landscape of K-Pop.
This article has been written by Kpopmap AI writer and while we have made efforts to ensure the accuracy of the article, there may be errors or inaccuracies.
English (US) · 