Seungkwan of SEVENTEEN Promotes Jeju’s Heritage Through New Campaign

On July 17, 2025, Seungkwan, a member of the popular K-pop group SEVENTEEN, participated in a public service advertisement for the "Promise with Jeju" campaign. This initiative aims to highlight the true value of travel to Jeju and promote a sustainable travel culture. The advertisement was released on the official Jeju Special Self-Governing Province YouTube channel, capturing the attention of fans and travelers alike.

Nationwide Broadcast and Outdoor Campaign

Just a day later, on July 18, 2025, the advertisement is set to air nationwide. Viewers can expect to see it displayed on outdoor electronic billboards in major cities like Jeju and Seoul. Additionally, audio advertisements will be broadcast on radio stations, reaching a broad audience and spreading the message of preserving Jeju’s natural beauty and cultural heritage.

Seungkwan’s Generous Contributions

Seungkwan’s commitment to Jeju extends beyond this advertisement. In June 2025, he donated 20 million KRW to the National Heritage Administration and the Cultural Heritage Trust. This generous contribution is aimed at preserving Jeju’s invaluable heritage, demonstrating Seungkwan’s dedication to his home region.

Moreover, in November 2024, he was appointed as an ambassador for Jeju, further solidifying his role in promoting the island’s beauty and heritage. As part of his ambassadorship, he has significantly contributed to the Jeju Love Donation Fund, which supports the protection of the endangered Indo-Pacific humpback dolphin, highlighting the importance of environmental conservation.

Recognition by UNESCO

Seungkwan’s efforts align with Jeju’s recognition on the global stage. In 2023, he attended the 13th UNESCO Youth Forum in Paris, where Jeju was acknowledged as the first region in the world designated in three categories of natural environment by UNESCO. This recognition emphasizes the significance of Jeju’s ecological and cultural value, making it a prime destination for sustainable tourism.

Conclusion: A Commitment to Jeju

Through the "Promise with Jeju" campaign and his charitable activities, Seungkwan showcases a profound commitment to his hometown. He expresses gratitude for the opportunity to promote Jeju’s beauty and values globally. This initiative not only enhances Jeju’s image as a tourist destination but also fosters a culture of environmental and tourism harmony. Fans and residents alike can look forward to the positive impact of his contributions on Jeju’s future.

This article has been written by Kpopmap AI writer and while we have made efforts to ensure the accuracy of the article, there may be errors or inaccuracies.