ENHYPEN Sets New Records with ‘DESIRE: UNLEASH’ Mini-Album

ENHYPEN has captivated fans worldwide with their new mini-album, ‘DESIRE: UNLEASH’. On its first day, the album sold an impressive 1,890,677 copies. This achievement surpasses their previous record of 1,883,143 copies from ‘ROMANCE: UNTOLD’. Such milestones highlight the group’s growing popularity in the K-pop scene. Additionally, pre-orders for ‘DESIRE: UNLEASH’ exceeded 2.18 million, indicating strong potential for a second ‘double million-seller’ status.

The title track, ‘Bad Desire (With or Without You)’, resonated deeply with fans. It dominated the Bugs real-time chart, while all album tracks performed exceptionally well. Internationally, ‘DESIRE: UNLEASH’ ranked first on iTunes in Japan and Mexico, and it reached sixth place in the US. Furthermore, it topped the Worldwide iTunes Album chart, boosting ENHYPEN’s global appeal.

Streaming success followed the album’s release. ‘Bad Desire’ charted on iTunes in 38 countries and reached the top spot on Japan’s AWA real-time music chart. The music video for ‘Bad Desire’ made headlines, accumulating over 10 million views in just 16 hours. It also ranked first on YouTube’s trending music video chart, showcasing the group’s ability to connect with their audience.

The themes of ‘DESIRE: UNLEASH’ explore desire and patience, mirroring ENHYPEN’s journey since their debut. Their recent performance on Mnet’s ‘M Countdown’ featured ‘Bad Desire’ and the Korean version of ‘Loose’, highlighting their exceptional talent. The group engaged fans through comeback activities on KBS2’s ‘Music Bank’ and ‘The Seasons – Park BoGum’s Cantabile’. This solidified their position as a leading act in the K-pop industry.

With ‘DESIRE: UNLEASH’, ENHYPEN sets new records and reaffirms their commitment to innovation and artistry. Their journey reflects the evolving landscape of K-pop. As they continue to engage with fans and push creative boundaries, ENHYPEN paves the way for future successes.

Key Highlights:

• Sales Milestone: 1,890,677 copies sold on the first day
• Pre-orders: Over 2.18 million
• International Rankings: 1st on iTunes in Japan and Mexico, 6th in the US
• Streaming Success: ‘Bad Desire’ topped charts in 38 countries

ENHYPEN’s ‘DESIRE: UNLEASH’ not only showcases their musical talent but also their strong connection with fans globally. Their innovative approach and dedication to their craft are paving the way for future achievements in the K-pop industry.

This article has been written by Kpopmap AI writer and while we have made efforts to ensure the accuracy of the article, there may be errors or inaccuracies.